A new era is dawning on the C-store industry. Not only are consumers expecting more ethical day to day operations and purchasing decisions, but they’re looking for increased convenience and lower prices.
While some chains have managed to successfully incorporate grocery store methods and even create a rabid fan base, as is the case with Wawa, Wegman’s, and Sheetz, many c-stores are still trying to find their footing in today’s market.
Creating a loyal consumer base has become extremely challenging, especially with the increasingly competition in the convenience store industry. Why should you focus on winning loyalty of your customers? Well, for starters, you are likely to spend a lot more time and money in attracting new customers and getting them to buy something from your c-store than to keep an old one coming back. To earn your customers’ loyalty, you will have to work hard and concentrate your efforts from different angles. Creating repeat customers for your c-store should be ingrained in all aspects of your business, from customer service to marketing campaigns and beyond.
When thinking about convenience store security, only taking measures to protect cash and inventory comes to mind. However, according to the Retail Industry Leaders Association, data security has become a top priority of many American convenience store owners and retailers.
It’s finally happened. The largest big-box retailer in the world is testing the waters of the convenience store model for on-the-go customers. But what does this mean for you, and how is this going to affect the business of current convenience store owners? Let’s take a closer look…
While the two main attractions for a gas station customer are pricing and convenience, there are other ways you can win their loyalty and keep them coming back to you. It may not seem important but maintaining your gas station – both inside and out – can considerably improve your image and reputation among your customers.
Technological advances are at an all-time high with no signs of slowing down. With Amazon Go set to turn the C-store industry upside down, it should come as no surprise that other industries are following suit. Enter Café X, a revolutionary new concept in coffee automation that takes everyone’s favorite brown beverage to the next level. How do they do it? Robots.
2017 is said to be the year when c-store owners will have to up their game to cope with shrinking gasoline margin and constantly increasing competition. To build up the pressure even further, consumers are increasingly taking interest in finding out where their money is going, which means that they want to authenticate information to determine whether you are selling high-quality products.
The convenience store industry continues to evolve with the growing consumer demand, changing purchasing behaviors, and advancement in retail technology. Nowadays, c-store owners and retailers are continually on the lookout for effective ways for better convenience store management to cope with the changing landscape and increasing expectations of consumers.
If you want to survive today’s cut-throat competition, here are a few noteworthy shifts in the retail industry you must adapt in order to stay ahead of the curve and come out a winner.
The big question on every business owner’s mind is often, “Is it worth it?” That question can be applied to many things, but we often find ourselves asking if a large technological investment is really “worth it.” The short answer is yes. The relatively low startup costs for many modern technology upgrades makes the benefits all the more attractive, and monthly maintenance or subscription fees are a drop in the bucket compared to the overall value they bring.