C-Store Team Development

C-Store Team Development

Developing team members successfully is essential in creating a positive retail environment for your convenience store.  Investing in, and fully developing your employees will help ensure your customers are well taken care of; which is half the battle of any service-oriented business.

Aside from creating more sales, and making your operations more efficient, a well-trained staff will help build your reputation for being a great company to work for, keep your employees engaged in the work they’re doing, and save you money in training costs because your retention rate will be higher. 

When it comes to running your business, there are many resources to invest in. Unfortunately, human resources are often the most neglected. Thankfully, there’s ways you can reverse that trend and make your staff stand head and shoulders above the rest.


The 70-20-10 model, coined by the Center for Creative Leadership, states that:

  • 70% of a staff member’s development time should be spent by working through day-to-day tasks and challenges.
  • 20% of their development period should be spent in exposure by working through social learning.
  • The final 10% of their training should be spent in education through formal training.

When it comes to C-store team development, this should be music to your ears as an owner. This mean that most of your employees will learn through a hands-on approach; assisting customers, working the POS system, and other daily tasks.

Build Positive Relationships

Creating a culture of trust and fellowship among your staff is essential.  As simple as it sounds, positive, helpful team members who are willing to respect one another and work together effectively will create happier customers.

Ultimately, a positive work environment helps bring more people through your doors.  You can’t make everyone be best friends, but you can certainly set a standard of respecting one another-- and a little bit of respect will go a long way.

C-store team development_CStorepro..jpg

Reward Those Who Stand Out

Nobody wants to work a mundane, dead end job, where there is no room for them to ever receive bonuses or be promoted.  While the opportunities for career advancement may be limited, the opportunity to incentivize and reward the team is not!

Tracking team performance is easily done through CStorePro’s reporting function.  With automated, and custom reports, you can track sales down to the hour if needed. This makes it easy to convey key success metrics to the team in a transparent fashion.

This is helpful in setting clear goals for your team to works towards, and is a great way to help motivate your staff, especially when coupled with performance-based reward incentives. Looking to increase quarterly sales by 5%? You’ll have no question of where you are now, where you want to be three months from now, and what it will take to get there.

Furthermore, the advanced reporting functions allow you to identify your peak sales hours. This means you’ll know how to staff more efficiently to account for customer traffic; streamlining your labor costs.

Don’t Give Up

Training can be a time filled with anxiety and uncertainty for a new employee.  It can also be frustrating for the trainer! However, your staff is the lifeblood of your c-store, and often the first (and last) interaction your customers have with your business.

C-store team development may not be the most enjoyable part of running your business, but it may just be one of the most important. Your employees are extensions of your brand, and you want them to be well-trained, knowledgeable, and providing the best customer service they can.


Let us show you how to develop your employees with CStorePro. Schedule a Free Demo Today!

Try PDI CStore Essentials Free For 30 Days